By Sharon Svec, Communication
You know those popular gummy vitamins, Li’l Critters? They were the brainchild of a long-time Vancouver couple. Kate and Marty Rifkin became successful entrepreneurs from a simple desire to make healthy living fun for kids. Their product became very well known, and the Rifkin’s product can now be found all over the nation.
Smart investments and goodwill inspired the Kate and Marty to start a foundation that would help support local causes related to children, education and families. The KMR foundation was born. As their website states, “The KMR Group Foundation aspires to give disadvantaged children an equal opportunity to grow up educated, purpose-driven and confident. Through the creation and sponsorship of innovative programs and academic scholarships, KMR seeks to promote sound nutrition, good health, and a love of learning in students of all ages. Beneficiaries of KMR’s support are offered ways to remain connected with the foundation, extending help in turn to subsequent recipients.” YWCA Clark County is fortunate to be a recent recipient of a $10,000 donation from KMR; funds that will support the growth of children and families living at the SafeChoice Domestic Violence Shelter.
“We are grateful to the KMR Foundation for their generous donation, and for their faith in the success of our services.” says Interim SafeChoice Director Stephanie Barr.